CTV for Brandformance
VIDAA reaches 50M+ Smart TVs and 4B+ monthly streaming hours at the key decision moment.
86% of people
have taken action
after seeing
ads on Connected TV
¿Cómo puedes potenciar tu estrategia de marca con ?
Cómo puedes potenciar tu estrategia de marca con
Our global solution integrates data, creativity, and true performance through Connected TV. We help brands move beyond awareness and drive measurable, scalable business impact. PowerTV Core Solutions:
CTV Premium Inventory:
Access to high-quality content on the leading platforms.
Branded Experiences: Interactive, gamified, and
immersive formats that convert attention into action.
CTV Sports: Exclusive ad formats during global events
like the World Cup, the Olympics, and regional leagues.
Brandformance CTV Suite: Tools like Brand Lift, MMP
integration, and pixel tracking to prove real business impact.
CTV Premium Inventory:
plataformas líderes y contenido de calidad.
Branded Experiences:
Interactividad, gamificación y experiencias inmersivas.
CTV Sports: formatos exclusivos en eliminatorias, Mundial, Juegos Olímpicos y ligas locales.
Measurement Suite:
Brand Lift y herramientas para demostrar impacto real
What does it mean for your brand to have Mediam as the
Distribuidor Oficial de en Latinoamérica
Official distributor in Latin America?
We are the authorized commercial channel to activate VIDAA’s advertising inventory across the region, integrating native advertising on Smart TVs and FAST capabilities within PowerTV.
Win the First Moment of Truth in CTV with
Reach audiences before they even open an app, within the native Smart TV environment —
the home screen, the very first real estate in CTV.
VIDAA Formats Available in LATAM
Reach audiences in a high-consumption environment to ensure brand visibility and recall.
Scale into households and impact audiences at the key decision-making moment, not just during content consumption.
More contexts and more opportunities to connect with audiences and drive action as part of a brandformance strategy.
Build your 2026 Media Plan
Branded Experiences:
Interactive Formats
That Drive Action Branded Experiences
On-screen interaction: games, polls, exploration.
Higher engagement and stronger brand recall.
Proven results in Brandformance.
Interacción en pantalla: juegos,
votaciones, exploración.
Mayor engagement y
recuerdo de marca
Resultados comprobados
en Brandformance.
PowerTV by Mediam CTV for Brandformance
Our Brandformance approach transforms screen time into tangible results. Every impression generates a measurable impact: greater recall, increased purchase intent, and conversions that drive your business forward.
+30%
higher ad recall than social video.
85%
average CTV video completion rate
Advanced optimization through pixels, MMPs, and Brand Lift studies.
Optimización avanzada
con píxeles, MMPs y estudios de Brand Lift.
CTV es más que alcance: es conexión, contexto y conversión real de negocio.
CTV Sports by
Dominate the Streaming Arena
Power TV by Mediam connects with fans at the most exciting moments: before, during, and after every game.
80%
of Smart TV users watch live sports on CTV.
+223M
live soccer hours watched on Smart TVs in Mexico (2024).
3.5X
more fans talk about your brand when it appears on CTV.
80%
de los usuarios de Smart TV ven deportes en vivo en CTV
+223M
horas dedicadas al fútbol en Smart TVs en México (2024)
3.5X
más fans hablan de tu marca cuando aparece en CTV.
No skipping. No distractions.
Just immersive brand experiences.
Real-Time Action. Real Business Results.
With tu marca your brand connects with fans in the most relevant moments. Connect with fans across:
World Cup 2026, Olympic Games, Local leagues
and exclusive content on FAST and AVOD
Ready to lead the streaming revolution?
“The ROI of Sports on CTV”
Conoce cómo las marcas están ganando en el terreno del streaming deportivo
Completa el formulario y uno de nuestros especialistas se pondrá en contacto contigo.
Complete el formulario para acceder a la grabación del evento.
Case Studies Mediam by Aleph
Real stories, measurable results.
96%
de vistas completas
-60%
de costo frente al benchmark
+60%
de intención de compra entre las audiencias impactadas
+46%
de solicitudes de préstamos
98%
de vistas completas en CTV
96%
de vistas completas
-60%
de costo frente al benchmark
+60%
de intención de compra entre las audiencias impactadas
+46%
de solicitudes de préstamos
98%
de vistas completas en CTV
Explore more case studies
Let's discuss your strategy with
Is your brand ready to play on the biggest screen?
Complete the form, and one of our specialists will get in touch with you.
Let’s talk about your CTV strategy
